12+ Years of Industry Experience

Know What to Say.
Know What You Deserve.
Get Back on the Upside.

When disaster strikes your home, dealing with an insurance claim can quickly become overwhelming. You're trying to protect your family, manage unexpected expenses, communicate with adjusters, and figure out what happens next.

You don't have to navigate the process alone.

Sunni Side Up provides knowledgeable, caring, and reliable guidance to help homeowners better understand their insurance claim and prepare for the conversations and decisions ahead.

A knowledgeable consultant reviewing claim documents and estimates with a homeowner
12+ Years of Claim
& Estimating Experience
12+ Years Experience
Xactimate Expertise
Estimate Review
Claim Documentation
Homeowner + Contractor Support
The Challenge

An Insurance Claim Shouldn't Leave You Guessing.

After property damage, homeowners can suddenly find themselves dealing with a long list of unfamiliar people, documents, and deadlines — all at once.

Insurance adjusters
Contractors
Estimates
Repair scopes
Photographs
Receipts
Temporary housing
Additional living expenses
Insurance terminology
Documentation requests
Deadlines
Questions you didn't know you needed to ask

The loss is stressful enough. Understanding the process shouldn't make it harder.

Choose Your Path

How Can We Help?

Sunni Side Up provides specialized support for both property owners navigating claims and contractors working with insurance-related property losses.

I'm a Homeowner

I need help understanding my claim, estimates, documentation, expenses, terminology, or the questions I should be asking.

Explore Homeowner Guidance

I'm a Contractor

I need help with Xactimate estimates, supplements, documentation, scope review, reconciliation, or commercial property estimating.

Explore Contractor Services
For Homeowners

We Help You Navigate the Claim Process With Confidence.

Sunni Side Up helps homeowners understand their situation and prepare to communicate clearly, professionally, and effectively throughout the claim process.

Know What to Ask

Understand important questions you may need to ask your insurance adjuster.

Understand the Language

Get complicated insurance and claim terminology explained in plain language.

Organize Your Documentation

Better organize photographs, receipts, estimates, correspondence, and supporting information.

Prepare for Conversations

Prepare for discussions with adjusters, contractors, and other professionals.

Understand Your Estimate

Receive experienced assistance reviewing estimates, scopes, line items, and claim-related documentation.

Identify Questions & Gaps

Recognize areas of documentation or your claim that may require further clarification.

Knowledge Changes the Conversation

It's Not Just About Filing a Claim.
It's About Understanding the Process.

Insurance claims can involve complicated language, unfamiliar procedures, multiple professionals, and significant financial decisions. Knowing what to say, what to ask, what to document, and when to seek additional professional assistance can make a significant difference in how confidently you navigate the process.

Knowledge.Guidance.Confidence.
How It Works

A Clearer Way Forward.

A simple, supportive process designed to move you from uncertainty toward confidence.

01

Listen

We begin by understanding your situation, concerns, and where you currently are in the process.

02

Understand

We review the information and documentation relevant to the consulting services you've requested.

03

Educate

We explain unfamiliar terminology, estimates, documentation, and processes in understandable language.

04

Prepare

We help you organize information and prepare questions for the appropriate professionals involved in your situation.

05

Communicate

You move forward better prepared to have clear, professional, documented conversations.

Listen. Understand. Educate. Prepare. Communicate.

Edward Sloan, Owner and Founder of Sunni Side Up Consulting Services
12+Years of
Industry Experience

Founder & Principal Consultant

Edward Sloan

Real Experience. Explained in Plain Language.

Sunni Side Up Consulting Services was founded by Edward Sloan to bring clarity, trust, and actionable insight to homeowners and contractors navigating insurance-related property losses — backed by more than 12 years of hands-on estimating and documentation experience.

When to Reach Out

You May Benefit From a Consultation If...

"My adjuster's estimate is confusing."

"I'm not sure what documentation I should be keeping."

"I don't understand some of the terminology being used."

"My contractor's estimate and insurance estimate don't match."

"I'm temporarily displaced and have questions about documenting expenses."

"I don't know what questions I should be asking."

"I need help organizing my claim information."

"My claim is already underway and I feel lost."

"I'm a contractor who needs help improving claim documentation."

You don't need to know everything about insurance claims.

You need to know where to get knowledgeable guidance.

Our Philosophy

Reasonable Rates.
Personal Attention. Real Guidance.

You shouldn't have to spend a fortune just to get help understanding what you're dealing with. Sunni Side Up offers reasonable, transparent rates and personalized guidance designed around your specific situation.

Don't Guess What to Say.

Know How to Approach the Conversation.

Whether you're just beginning your claim, already dealing with an adjuster, temporarily displaced, reviewing an estimate, or simply unsure whether you're receiving the information you need, Sunni Side Up can help you prepare for the next step.

Let's Get You Back on the Upside.